Mana Bay: brand and digital growth case study

Overview

A six-month creative and digital growth engagement with Mana Bay waterpark.

Reach the right audience, and make the case for the price: one ticket for the whole park, built to international standard.

Led the creative and digital growth sprint, helping establish the creative department, content system and digital acquisition engine.

Set the strategy, built the brand story piece by piece, and ran influencer campaigns, including “This is Mana Bay”.

Daily website visitors grew from under 12 to 2,200+ in six months.

<12 → 2,200+Daily website visitors

6Months

Know what to build, who it’s for, and what to do next.

One idea, many assets, every platform. Without you in the room.